In what’s shaping up to be one of the most talked-about music deals of 2025, New Orleans hip-hop duo Suicideboys ($uicideboy$) are reportedly gearing up to sell their lucrative music publishing catalog. And, the price tag is turning heads across the industry.

The band is famous for their raw sound, cult-like following, and impressive streaming numbers. The Suicideboys are shaping modern hip-hop and changing the conversation around the value of indie music catalogs in today’s market.

A Catalog Worth Millions

Suicideboys, made up of cousins Scrim and Ruby da Cherry, have built a fiercely loyal fanbase and a catalog packed with hits. Their masters alone likely have a value of over $300 million. But, it’s their publishing rights — potentially worth $100 million — that have music investors scrambling.

Who’s Leading the Race?

Music investment firm HarbourView, led by Sherrese Clarke Soares, is rumored to be leading the race to acquire Suicideboys’ publishing catalog. The firm’s aggressive strategy in acquiring both mainstream and indie music assets has made it a major player in recent years.

What makes Suicideboys’ catalog even more desirable is its organic reach. This is largely built without traditional radio play but through streaming, social media, and explosive live sessions that connect deeply with fans.

Why Suicideboys Matter

Since 2018, Suicideboys have dropped four Billboard Top 10 albums and cultivated over 10 million monthly listeners on Spotify. Their hits like Antarctica, Kill Yourself (Part III), and …And To Those I Love, Thanks For Sticking Around have amassed hundreds of millions of streams. This proves their lasting impact on modern hip-hop.

Their music is gritty, raw, and emotionally charged — the kind of catalog that resonates deeply with fans and draws major interest from investors seeking long-term value.

The Bottom Line

With streaming numbers through the roof and a fiercely engaged audience, Suicideboys' catalog represents massive revenue potential. It also shows cultural capital. Whether HarbourView seals the deal or another player steps in, this sale will reshape the landscape for modern music catalog acquisitions.

What’s your take on indie artists cashing in on their music catalogs? Share your thoughts in the comments below and explore more indie music stories and artist moves at DLK Soul — where culture meets sound.